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Showing posts with label Ads. Show all posts
Showing posts with label Ads. Show all posts

Dec 25, 2008

24 Unique and Creative Advertisements

 

Advertisment to inspire to get more creative idea to make ad. Enjoy!!

Unique and creative advertising ideas from all over the world.

Denver Water Car Advertisement

Use only what you need. link

Red Bull Advertisement

Unique Red Bull advertisement from Georgia. link

Nikon S60 Advertisement

The Nikon S60. Detects up to 12 faces. link

Al Ain Desert Wildlife Park Advertisement

Now open till midnight. link

IKEA Advertisement

Decorate for the holidays. link

Bootcamps Australia Advertisement

Make fitness a part of your life. link

Mambocino Coffee Advertisement

Cialdi. Extra Strong. link

Big Babol Bubble Gum Advertisement

The golden award winner at Dubai Lynx Awards 2008. link

Fenbid Advertisement

Fast relief for muscle and joint pain. link

Chevrolet Tahoe Advertisement link


Roy Castle Lung Cancer Foundation Ad

Second hand smoke in the home hospitalises 17,000 UK children a year. link

Volkswagen Advertisement

New Caddy Maxi Life, infinitely bigger. link

Samsung MP3 Player Advertisement link


Centraltec Advertisement

Creative campaign for air conditioning company. link

BEGO Dental Equipment & Materials Ad link


Nissan Advertisement

SHIFT_expectations. link

Sonntags Zeitung Newspaper Advertisement

The Insight Story. link

2008 Edmonton Indy Race Advertisement

There’s Fast. Then there’s Indy. link

Paraquad Anti-Drinking and Driving Ad

Don’t drink and drive this festive season. link

Aroma Coffee Advertisement

Wake Up! link

Allianz Insurance Advertisement

It is hard to protect yourself from hail. But easy to ensure. Real estate insurance from Allianz. [link

Olive Chemistry Glue Advertisement

You have only 3 seconds. Olivé Chemistry. High standard professional solutions

Pepsi Slurpee Advertisement

Brainfreeze! link

See Source; Toxel

Dec 22, 2008

Copywriting Tips For Beginners

By Emma Dickman

Copywriting for the Internet is the process of creating copy for online use, and there are a few copywriting tips for beginners to think about.

Copywriting is big business and a vital part of Internet marketing. Without clean, compelling, original content, your online marketing can suffer dramatically.

What is copywriting, in the online sense? What benefits does it offer? Let's look at the topic in detail.

Online copywriting serves the same purpose as traditional copywriting. That is, to promote goods, services or programs through the creation of informational content (i.e. the written word). In essence, copywriting is the creation of content for use in websites, blogs and more. Without the correct copy, your customers, clients and chance visitors will have no idea who you are, what your company is about, and most importantly, why they need what you have to sell.

Online copywriting must follow several guidelines in order to be successful. Any content written for the Internet must be:

1. Clean: Correct grammar, spelling and punctuation must be used. In addition, content should be formatted in a manner that is easy to read, and flows logically from one point to the next.

2. Compelling: Your content must be informative and compelling. This means that you must be able to garner the interest of your reader and hold it through the entire piece of copy. To do this, you must combine accurate information with correct writing style.

3. Original: Above all, your copy must be fresh and original. Consumers know when they have read a particular piece of copy previously; using someone else's words (that have been used elsewhere on the Internet) can be a problem. In addition, search engines frown on duplicate content; this can result in your website being banned from search engine listings.

Beyond these three rules, there are other rules regarding copywriting. Many rules are dependent on the use of your writing. For instance, if you are creating content for SEO purposes, you will have to attain correct keyword use and density throughout the entire piece. This can be problematic for many writers, but especially for anyone new to the online writing game, however if you keep these few copywriting tips in mind you can start on the right track.

Creating optimum content through copywriting can have a huge benefit for any online concern. It has the power to attract search engine spiders (for better search rankings) as well as the power to generate new customers and repeat business. By creating clean, compelling, original copy, you are helping to ensure a profitable future.

Wealth Express Club a membership website where members can access great tools and success courses,success strategies, and wisdom of some of the greatest entrepreneurs, success coaches and personal development gurus from around the world. Copywriting Tips For Beginners

Article Source: http://EzineArticles.com/?expert=Emma_Dickman

Dec 8, 2008

Powerful Headline

Copyright © Robert D. Boduch
behappy@total.net

Without a powerful headline, your message stands little chance in an increasingly competitive marketplace.

It doesn’t matter which marketing medium you choose. If your headline doesn’t immediately capture attention and pull prospects inside, the rest of your efforts are virtually meaningless. Without an attentive audience, no message -- however skillfully crafted – will even get a fair reading.

Nothing is more important to getting your message noticed than your lead-in. If you’re not allocating a sizable percentage of your time and creative effort to your headlines, you could be losing out on a large chunk of business.

Top copywriters understand this concept well. They know how essential it is for the headline to command attention by figuratively grabbing the prospect by the jugular.


Here are five good reasons why headlines deserve greater emphasis and attention.

1) Headlines Are Natural Attention-Getters. We all have a tendency to read headlines first, before delving into the body copy. They stand out visually, thus compelling people to pay attention to them first. Headlines act as titles and lead-ins that are set above and clearly separate from the rest of the text. This naturally attracts the eye of the reader.

According to advertising legend David Ogilvy, 5 times more people read headlines than the body copy of an ad. If the headline fails to stimulate interest, the reader simply moves on. With 5 times the readership, headlines have a unique opportunity to make any message many times more successful.

2) Headlines Serve As Valuable Guides. Headlines tip off readers. They provide a clear signal to help readers decide whether they should stick around for the full message, or dash off to something else that’s better suited to their own special interests.

As a quick summary of the entire piece, headlines either attract continued interest and readership, or they repel it. Without a headline, the reader is forced to wade through a portion of the text to understand the meaning. When you force readers to do this, you risk losing them altogether. In effect, having no headline will cost you at least 80% of your potential audience!

3) Headlines Prepare The Reader For What’s Coming Next. Headlines fuel interest. They start the reader’s motor running. A good headline sets up a feeling of expectation as the reader anticipates discovering more and can’t wait to get it!

Successful headlines address a specific audience. They open the reader’s mind to new possibilities and expand the level of enthusiasm and interest. The best headlines involve the reader in some way which virtually guarantees sustained attention -- at least until the reader finds the information he seeks, loses interest, or places an order.

4) Headlines Simplify The Learning Curve. Every headline serves to introduce whatever information follows. As an opening, the role of the headline is to succinctly communicate the essence of the message it precedes.

Effective headlines and sub-headings reveal key bits of information -- often with the added power of emotion. A review of the various headlines and sub-headings alone can often provide one with the gist of a given message. This makes it faster and easier to understand and remember.

When you make it easier for your prospects to read and comprehend your messages, you increase the chances of them taking the action you want them to take. The result? More sales and profits for you.

5) Headlines Allow You To Deliver Your Biggest Bang Up-Front. You have the opportunity to arrest attention and interest at the outset, by using your most appealing sales point in the headline. If your strongest, most desirable product attribute fails to pull prospects in, surely nothing else would do the trick, either.

The stronger your headline, the more your message is exposed to potential customers. Create every headline compel attention and inspire interest. The more alluring and irresistible you can make it, the more genuine prospects you’ll attract and ultimately, the better results you’ll achieve.

Headlines are powerful marketing tools when used correctly. Take a good look at the headlines you’re using in your own ads, brochures, sales letters, and web pages. Keep an eye out for additional headline and sub-head possibilities. Make your headlines impossible to miss and difficult to ignore… then, watch your results soar!